A non-profit press release template is a press release template businesses use to inform the media about an event in the hopes that some media coverage will be given to it and to invite the public to attend.
Non-profit Press Release Template:
FOR IMMEDIATE RELEASE
[Name of nonprofit] hosts [sort of event] for [whom]
[Sub-header: write one sentence about why this news is important.]
[Place, date]. [Nonprofit Name] will host a [type of event] for [group] on [date] at the [location]. [A sentence on why this event is so timely, or relevant].
[Give some background information about the event]. [Write a sentence or two on what the event will offer event-goers].
“[Quote from the organizers about why this event is exciting or important],” said [quoted source]. “[Quote continued].”
[Include information about any partnerships and why they’re relevant].
“[Quote from the organizers on the main event goal],” said [quoted source]. “[Quote continued].”
[End with details on what people need to do in order to attend the event].
About [Nonprofit Name]
[Two to three sentences on what the nonprofit does. Include significant business partners and mission statement].
Tips for using non-profit press release templates:
- The first sentence must capture the positive effect the event is aiming to achieve.
- The most important information must be in the introduction.
- Give background information that situates within the nonprofit's overall strategy and activity.
Non-profit Press Release Sample:
FOR IMMEDIATE RELEASE
12 May 2020
AnimalXYZ hosts Meet and Greet for School Children
Animal rights activist group, AnimalXYZ invites schools to join an event in June to raise awareness about the illegal pet trade.
San Jose, CA., May 12, 2020. AnimalXYZ will host a Meet-n-Greet for school children at the San Jose Zoo on 1 June. The event aims to create awareness about the illegal pet trade in the state and raise money for local rescue agencies.
This will be the second AnimalXYZ Meet-n-Greet. The first was held last year and saw school children from eight schools visit to learn about some of the exotic animals rescued from the trade. This year, there will be more animals than last year, selfie stations, a small food market, and games.
“Last year was such a success,” said Cathy Pawlove. “We raised quite a bit for the agencies. And we know the kids loved it.”
AnimalXYZ has partnered with SavetheLittleGuys, a local animal rescue agency, and MR. LoudSpeaker, the award-winning advertising agency, for the event. SavetheLittleGuys will give a number of presentations and MR. LoudSpeaker will handle marketing and promotional materials.
“The illegal pet trade is something most people give very little thought to,” said Pawlove. “It is vital this issue be brought back into the foreground so that more can be done to stop this abuse of amazing creatures.”
Schools are invited to contact AnimalXYZ to participate in the event.
AnimalXYZ is an animal rights activist group operating across the US.
What is a non-profit press release template?
A non-profit press release template helps as a guide for crafting an effective press release to send out to the media and public.