Maximizer

Review:

Maximizer provides sales teams and managers with robust, user-friendly sales, marketing, and customer service solutions to efficiently simplify deal processes, maximize sales pipelines, and grow client bases. The software can be customized and configured to suit individual business needs.

The platform's key solutions include drip marketing, multicurrency support, API access, and out-of-the-box data visualizations. While more feature-rich than many competitors, Maximizer is costlier than some rival software, such as Salesforce.

Pros:

• Maximizer gives users insight into the entire customer lifecycle, from lead and opportunity through to renewal and retention.
• The platform's lead management tool includes email automation, contact storage, email templates, and campaign optimization.
• Users can track and segment market data, access powerful reporting capabilities, and derive data-driven sales insights.
• Maximizer features API access and integrates with a wide variety of email, collaboration, and accounting applications.
• Users can access robust pipeline management tools to efficiently track leads, visualize deal progress, and generate quotes.
• The case management solution includes service requests, instant notifications, ticket tracking, and queuing tools.
• There is live chat support and video tutorials for how-to questions and technical issues available.
• Other services include drip marketing, multicurrency support, sales forecasting, a web form builder, and a mobile app.
• Users with large-scale needs can purchase additional contact and database packs.

Cons:

• Maximizer does not offer a free plan or a free trial.
• The platform does not offer data importing or exporting tools.

Reputation:

On G2, Maximizer has a 3.9-star rating based on more than 430 reviews. The majority of users praised its robust analytics, easy-to-use customization options, and good contact storage capabilities. However, one reviewer noted having technical issues with the website, and another mentioned receiving subpar customer support.

On TrustRadius, the software has a 4.5-star rating based on more than a dozen reviews. One or two users cited a user-friendly interface and great flexibility as highlights, but many were disappointed with its "clunky" integration capabilities and difficulty handling large datasets.