Custom Scoop Review

Complete review of Custom Scoop's media monitoring service. Includes in-depth analysis of pros and cons, and comparisons with PR Newswire and Google Alerts.

Updated on June 8th, 2020

The SMB Guide is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more

Custom Scoop an all-in-one online social media and news monitoring service designed for businesses of all sizes. Businesses use Custom Scoop for its comprehensive features, such as social media and print monitoring, automated analytics, and clip collections.

Pros and Cons:

Pros

  • Monitors social media, print, and online.
  • Offers multiple plans to choose from.
  • Excellent analytics and reporting tools.
  • Unlimited customer support.

Cons

  • Social media platforms other than Twitter cost extra.
  • Charges extra for print media monitoring.
  • Expensive plans.

Review:

Custom Scoop is a reputable social media and news monitoring service that updates you on the latest news coverage regarding your business. Combining search technology with analysis and distribution tools, Custom Scoop has solidified itself as a top pick for businesses looking to focus on brand visibility and awareness.

Highlights:

Custom Scoop offers multiple plans that suit the needs of small and large teams. Top features include clip collections, online media monitoring, outlet tiers, unlimited support, and automated analytics. In addition, Custom Scoop's plans provide space for up to 100 users and between 50 to one million monthly results.

Shortcomings:

Compared to its competitors Universal Information Services and Factiva, Custom Scoop is more expensive and its social media monitoring is quite limited, only providing coverage for Twitter. There is an extra fee for print and social media services.

Reputation:

Custom Scoop is not BBB accredited and we couldn't find any customer reviews to assess the quality of the service.

Pricing:

Plan Name

Monthly Pricing

Essentials

$399.00

Plus

$599.00

Advanced

$999.00

Custom Scoop vs. PR Newswire
Custom Scoop vs. PR Newswire:

Custom Scoop and PR Newswire are both powerful media monitoring services, but each company excels in different areas. While PR Newswire provides one package that's better at social media coverage, Custom Scoop offers various plans that suit the needs of small to large-size businesses and includes features like clip collections and analytics.

Custom Scoop vs. PR Newswire Comparison:

Features

Custom Scoop

PR Newswire

Starting Price

$399.00 /mo.

Quote Only.

Media Sources

Print, Online

Print, Broadcast, Online

Social Media Monitoring

Limited to Twitter.

Reporting

Clip Collections

x

Multilingual Media Coverage

x

x

Custom Scoop vs. Google News Alerts
Custom Scoop vs. Google News Alerts:

Google News Alerts and Custom Scoop offer very different services. Google News Alerts is an intelligence solution that's free and includes basic online monitoring. Custom Scoop's pricing starts at $399.00 per month and offers more robust tools like automated analytics, unlimited support, and social media monitoring.

Custom Scoop vs. Google News Alerts Comparison:

Features

Custom Scoop

Google News Alerts

Starting Price

$399.00 /mo.

Free.

Media Sources

Print, Online

Online

Social Media Monitoring

Limited to Twitter.

x

Reporting

x

Clip Collections

x

Multilingual Media Coverage

x

Custom Scoop vs. Universal Information Services
Custom Scoop vs. Universal Information Services:

Custom Scoop and Universal Information Services both offer a similar feature range but very different prices. Universal Information Services only offers two packages and is $279.00 more affordable than Custom Scoop. However, unlike Universal Information Services, Custom Scoop does not charge per clip.

Custom Scoop vs. Universal Information Services Comparison:

Features

Custom Scoop

Universal Information Services

Starting Price

$399.00 /mo.

$120.00 /mo.

Media Sources

Print, Online

Print, Broadcast, Online, Journals

Social Media Monitoring

Limited to Twitter.

Reporting

Clip Collections

Multilingual Media Coverage

x

x

Custom Scoop Plans:

Essentials.

The Essentials plan is Custom Scoop's entry-level option and is ideal for startups and small teams. Features include online media monitoring, Twitter coverage, unlimited support, and automated analytics. With this plan, users can work on one project with three users and search 50 keywords.

Plus.

The Plus is a slight upgrade to the Essentials plan and is recommended as Custom Scoop's most popular option. In addition to the features listed in the Essentials plan, the Plus plan includes clip collections and outlet tiers. Businesses are also able to work on three projects and include up to 10 users.

Advanced.

The Advanced plan is Custom Scoop's most comprehensive option and is specifically tailored for businesses with complex needs and advanced reporting. Despite costing $400.00 more than the Plus plan, users only enjoy two additional features; an email briefing module and custom newsletter templates.

At a Glance:

Offers

Essentials

Plus

Advanced

Projects

1

3

10

Number of Users

3 users

10 users

100 users

Search Terms

50

250

1,000

Monthly Results

10,000

100,000

1, 000,000

Clip Collections

x

Outlet Tiers

x

Customer Newsletter Templates

x

x

Add-Ons:

None of the plans include print monitoring and social media monitoring beyond Twitter. For these services and more add-ons, you must pay extra. For more pricing information, you can contact Custom Scoop's customer support team for personalized quotes.

Key Information:

Legal Name

CARMA International, Inc

Founder

Mazen Nahawi

Founding Date

Jan 01, 1984

Address

4900 Leesburg Pike, Suite 209 Alexandria, Virginia 22302

Number of Employees

369

Number of Customers

1300

Email

customercare@customscoop.com

Telephone

1 (603) 410-5000

Website

https://www.customscoop.com/

FAQs:

How much does Custom Scoop cost?

Custom Scoop's pricing ranges between $399.00 and $999.00 per month.

Does Custom Scoop offer a free trial?

Yes, Custom Scoop offers a free trial. The length of the free trial is not stipulated but interested parties can request a free trial on the website.